We take bold ideas
It’s why we exist.
Before Nice, we spent a decade delivering for Fortune 50 brands—
under pressure, on deadline, to the highest standard.
We’ve sat on every side of the table—agency, production,
and brand—so we know where great ideas get dulled in the relay.
We’ve seen too many great ideas lose their edge in the handoff.
Nice was built to stop that—a place where creativity survives the process.
Creative production for brand-side teams—
where senior creative and production leads embed early,
align fast, and stay through delivery.
That’s Nice.
Our Values
Protect the Idea.
When an idea truly serves the business objective, it deserves the space to grow. We guide it through doubt, pressure, and compromise—keeping its purpose intact while shaping it into something real.
01
Stay curious.
Curiosity keeps us alive. We experiment, iterate, and ask better questions—turning exploration into momentum and momentum into progress.
02
Lead with optimism.
Optimism is our competitive advantage. We stay calm in the chaos, collaborative in the process, and focused on finding a way forward no matter how the landscape shifts.
03
Build real partnerships.
The best work happens in trust. We listen, own our part, and make space for each other to do great work—creating an environment where meaningful things can happen.
04
Trusted by teams who move fast and think big.
Our Leadership
Creative
Isaac Murray, ECD
A design-driven filmmaker with a rare blend of taste, craft, and technical fluency.
Isaac fuses his background in film, animation, and tech into the minimalist aesthetic that defines Nice Content’s work.
Before founding Nice Content in 2022, he spent more than a decade inside award-winning agencies, shaping campaigns for brands like Amazon, Coca-Cola, Ford, Samsung, IBM, and Pfizer.
That cross-disciplinary foundation—agency rigor, production grit, and brand-side empathy—anchors every project he leads today.
Production
Kent Bishop, EP
A producer with a find-a-way mindset who turns complexity into calm.
Kent brings his experience launching and scaling two production companies to bring structure to the chaos of modern production.
Before joining Nice Content in 2023, he helped brands like McDonald’s, Gatorade, Kia, Patrón, and Verizon translate creative ambition into reality.
That depth of experience—building teams, anticipating challenges, and keeping momentum through change—anchors the steadiness he brings to every project today.