SUMMARY
iRobot needed a way to showcase the inner workings of its robot vacuum, so we created a photorealistic model allowing the viewer to explore the intricate inner workings. In addition to the animated sequence, we rendered static hero images of various products and color-graded the live-action footage.
ROLES
3D Artist, Colorist
![A rendering of a iRobot Roomba robot vacuum.](https://nicecontentstudio.com/wp-content/uploads/2021/05/Frame-1.jpg)
![A rendering of the roller brush assembly on a iRobot Roomba robot vacuum.](https://nicecontentstudio.com/wp-content/uploads/2021/05/Frame-2.jpg)
![A rendering of the roller brush assembly on a iRobot Roomba robot vacuum.](https://nicecontentstudio.com/wp-content/uploads/2021/05/Frame-3.jpg)
![A rendering of the roller brush assembly on a iRobot Roomba robot vacuum.](https://nicecontentstudio.com/wp-content/uploads/2021/05/Frame-4.jpg)
![A iRobot Roomba i7 vacuuming the carpet.](https://nicecontentstudio.com/wp-content/uploads/2021/05/Frame-5.jpg)
![A rendering of the roller brush assembly on a iRobot Roomba robot vacuum.](https://nicecontentstudio.com/wp-content/uploads/2021/05/Frame-6.jpg)
![A rendering of the roller brushes on a iRobot Roomb a robot vacuum.](https://nicecontentstudio.com/wp-content/uploads/2021/05/Frame-7.jpg)
![A rendering of the HEPA filter on a iRobot Roomba robot vacuum.](https://nicecontentstudio.com/wp-content/uploads/2021/05/Frame-8.jpg)
![A rendering of dust and pollen being captured by a HEPA filter.](https://nicecontentstudio.com/wp-content/uploads/2021/05/Frame-9.jpg)
![A rendering of a iRobot Bravaa dry pad.](https://nicecontentstudio.com/wp-content/uploads/2021/05/Frame-10.jpg)
![A little girl petting a dog.](https://nicecontentstudio.com/wp-content/uploads/2021/05/Frame-11.jpg)
![A little girl feeding popcorn to her mom.](https://nicecontentstudio.com/wp-content/uploads/2021/05/Frame-12.jpg)
![A iRobot Roomba i7 on a hardwood floor.](https://nicecontentstudio.com/wp-content/uploads/2021/05/Frame-13.jpg)
![A iRobot Roomba i7 on a carpet.](https://nicecontentstudio.com/wp-content/uploads/2021/05/Frame-14.jpg)
![A iRobot Roomba i7 on a tile floor.](https://nicecontentstudio.com/wp-content/uploads/2021/05/Frame-15.jpg)
![A iRobot Roomba i7 vacuuming up popcorn.](https://nicecontentstudio.com/wp-content/uploads/2021/05/Frame-16.jpg)
![A woman tapping the word "clean" on her phone.](https://nicecontentstudio.com/wp-content/uploads/2021/05/Frame-17.jpg)
![A iRobot Roomba i7 on a carpet.](https://nicecontentstudio.com/wp-content/uploads/2021/05/Frame-18.jpg)
![A rendering of a iRobot Braava wet pad.](https://nicecontentstudio.com/wp-content/uploads/2021/05/Frame-19.jpg)
CREDITS
Client
iRobot
Agency
Motiv
POST-PRODUCTION
3D Modeling
Isaac Murray
3D Animation
Isaac Murray
Compositing
Isaac Murray
TOOLS
Adobe After Effects CC
Autodesk Maya
Autodesk Fusion 360
Chaos Group V-Ray
Davinci Resolve