Cinematic Product Experiences, Built for the Modern Dotcom
In 2021, Kia launched a bold new chapter—unveiling a new logo and the brand platform “Movement that Inspires.” To bring that vision to life online, the North American dotcom needed more than static imagery—it needed motion powerful enough to match the brand’s new direction.
Rich landing-page experiences that brought the vehicles—and the brand—to life.
Highlight Reel
Kia Niro Teaser
When the opportunity arose to create original content for the Niro launch teaser, we shifted seamlessly from post to production—capturing new cinematography that reflected Kia’s evolving design language and future-forward tone.
The Outcome
Kia’s reimagined digital experience delivered measurable performance across every engagement metric:
- 451% increase in engagement with hero modules featuring video
- 67% increase in homepage visits after viewing MEP pages
- 128% lift in “Vehicles” navigation engagement
- 525% increase in site-wide test-drive inquiries
Content built for momentum—proving that when designed with intent, video moves more than pixels.
